BEHIND THE BRAND
Mechanics Botanics
"I started Mechanic’s Botanics after my own wedding feeling inspired and ready......."
We sat down with Isabella from Mechanics Botanics to talk all things floristry, weddings & how her stunning business was created & continues to thrive in a heavily saturated & creative industry.
SCWE xx
1. What first drew you to floristry, and when did you know it was the right path for you?
I loved projects like sewing, painting, and making little miniatures as a kid so I always knew I wanted a hands-on job, and so I looked for the 'thing' that filled my need to create. I always loved flowers and eventually got myself into the industry. I knew it was the right path when I started working on weddings and loved the challenge of making flowers with a brief. I had to get to know the couples and what they imagined for their wedding, take that vision and create something in my unique way with love. It ticked all my boxes!
2. How did Mechanics Botanics come to life, and how has it changed since you started working in weddings?
I started Mechanic’s Botanics after my own wedding feeling inspired and ready, so I took an opportunity to open my flower shop and worked as a wedding florist on the side. Filling my wedding portfolio and slowly sharing photos of my own designs to new clients was building my name in the local scene. Now weddings are a big part of my business, and I have the privilege of working regularly with some outstanding venues and for really great couples, with an abundant year of events ahead!
3. How would you describe your style when it comes to wedding flowers, and what makes Mechanics Botanics stand out?
Our style is modern, loose, and creative. The high quality and class of our designs elevate big and small weddings, and our attention for detail makes our style distinct.
4. What do you think couples are really looking for when they choose to work with you?
A passionate and creative florist who is transparent, listens and respects your needs and is motivated to make something special for you. We work with an eye for detail and care so that every design is what you hoped for and more. I am living the dream working on weddings so I endeavour to make your flowers with passion, as if it was my own special day.
5. How do you stay true to your brand while still growing and trying new things creatively?
Working solo in a growing business is exciting and requires a lot of physical, creative and mental energy to keep the brand alive. Maintaining my health and penciling in down-time means I can stay centred in the Mechanic's Botanics style and take on new wedding ideas with energy and enthusiasm!
6. What tips would you give couples who want to find a florist that really gets their vision?
Show your florist as many photos as you can of your style. Show them colours, flowers, fabric, magazines.. anything that shows them your vision! Tell them what you like about your photos, or what you don't like. You can be specific! A good florist will show you how they can work with your style.
7. What’s next for Mechanics Botanics? Any exciting projects or plans you can share?
I have a full year of weddings ahead and I am so excited to get started. I’m looking forward to sharing what I am working on for so many wonderful couples.
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